NASA · Artemis II
Campaign for Condor Instruments: Brazilian technology in space.
Ítalo Silveira.
Brand-led web designer. Nine years in design, five of them building the websites.
Campaigns for Condor Instruments/Peak Sports/Cusqueña/Menin Engenharia
0original layouts, none repeated
0–0Lighthouse mobile performance (lab test)
0fields to edit in my WordPress theme
A brand is more than looks. The website is where it gets decided.
I start from what the business stands for, then design and build a site that says it clearly, loads fast and looks like nobody else's. Brand strategy and web design in one pair of hands.Campaign work for brands you know.
Strategy and creative work inside campaigns for large brands, in Brazil and across South America.
Olympic Games
Official sportswear sponsor of the Brazilian delegation at the Olympics.
Tokyo 2020 and Paris 2024
AB InBev · Peru
Took part in the Copa Libertadores final campaign, Flamengo vs Palmeiras.
Construction
The 13th largest construction company in Brazil.
Ranking INTEC 2026, by built areaMy role: strategy and creation. Logos belong to their owners. Due to contracts, the full material is shown in a private meeting.
01 / 13 · Plumbing · Poster typography
Wave Plumbing
Giant wordmark over a looping water-drop video, with services that scroll sideways.
Open the live conceptSelf-initiated concept. Not affiliated with the company shown.
02 / 13 · Electrical · Editorial magazine
Howard's Electrical
Oversized type and a service index, with no cards. The brand blue on warm paper.
Open the live conceptSelf-initiated concept. Not affiliated with the company shown.
03 / 13 · Roofing · Bento grid
Casa Roofing
Blocks of different sizes in the brand's navy and purple, with the real logo.
Open the live conceptSelf-initiated concept. Not affiliated with the company shown.
04 / 13 · Pools · Technical split sheet
Tallman Pools
Spec-sheet split screen with a filterable model catalog and video.
Open the live conceptSelf-initiated concept. Not affiliated with the company shown.
05 / 13 · Painting · Split narrative
Red Hat Painting
A fixed red panel on the left and numbered chapters that scroll on the right.
Open the live conceptSelf-initiated concept. Not affiliated with the company shown.
06 / 13 · Pools · Full-bleed photography
Bowles Custom Pools
Full-screen photography, glass panels and a reviews carousel.
Open the live conceptSelf-initiated concept. Not affiliated with the company shown.
07 / 13 · Landscaping · Organic cream
Crown Town Landscapes
Soft arches and a warm cream palette for a landscaping brand.
Open the live conceptSelf-initiated concept. Not affiliated with the company shown.
08 / 13 · Plumbing · Diagonal navy
Pink Plumbing & Sewer
Angled sections, service cards and proof numbers.
Open the live conceptSelf-initiated concept. Not affiliated with the company shown.
09 / 13 · Pools · Cinema fade
Valley Oasis Pools & Spas
Full-screen photo transitions with wave dividers.
Open the live conceptSelf-initiated concept. Not affiliated with the company shown.
10 / 13 · Wildlife control · Swiss minimal
My Critter Pro
A huge name on cream paper, a numbered service index and one calm green. No stock-photo clutter.
Open the live conceptSelf-initiated concept. Not affiliated with the company shown.
11 / 13 · Tree service · Full-screen scenes
Nashville Tree Service
Every screen is a scene, from the storm to the crew, with a service index on the side.
Open the live conceptSelf-initiated concept. Not affiliated with the company shown.
12 / 13 · Plumbing · Clean service grid
American Plumbing & Drain
Navy, one red action and a service grid that reads in seconds on a phone.
Open the live conceptSelf-initiated concept. Not affiliated with the company shown.
13 / 13 · Fencing · Horizontal scroll
Best Security Fencing
The work gallery scrolls sideways, like walking along the fence line.
Open the live conceptSelf-initiated concept. Not affiliated with the company shown.
Case study · WordPress
From static design to an editable theme.
Agencies and clients need to change their own text, photos and colors. I turned the Casa Roofing concept into a WordPress theme that keeps the exact look and gives the client a visual editor.
- Pixel match with the original design: 0.0% visual difference on desktop and mobile in my comparison test.
- 91 fields in Appearance > Customize (copy, photos and contact data) plus six brand colors, with live preview.
- Working contact form with spam protection. Lighthouse mobile: 99 performance, 100 accessibility, 96 best practices.
- Not yet tested on a production host with real email delivery, and it is a one-page theme.
Experience
- 2025 – NowSenior Design ConsultantV4 Company
- 2024 – 2025Brand StrategistPHX ConsultingRemote
- 2022 – 2025Lead DesignerNovezero NegóciosRemote
- 2017 – 2025Designer & Brand StrategistFreelanceItabaiana, Brazil
Campaign work for Condor Instruments, Peak Sports, Cusqueña and Menin Engenharia is shown above.
How I work
01
Understand the business and what makes people choose it.
02
Pick a layout idea that fits the brand, never a template.
03
Build it by hand: clean HTML and CSS, or an editable WordPress theme.
04
Measure it. Every concept here is tested for mobile speed before it ships.
Let’s build something clear.
Open to remote roles and contracts, working from Brazil. I work best in writing and async.
Brand & Web Designer · Web Designer · WordPress Designer
All concepts are self-initiated redesign studies and are not affiliated with the companies shown. Speed scores are Lighthouse mobile performance results from lab tests on Oct 13, 2026 and can vary with network and device.